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Digital Operations Specialist

Digital Operations Specialist

locationManhattan, New York, NY, USA
PublishedPublished: 1/11/2024
Procurement / Operations
Full Time

The New York City Campaign Finance Board manages New York City’s small donor democracy program and educates and engages voters via NYC Votes. The CFB has enjoyed a tremendous arc of progress over its 30-year history, and our updated flagship small donor democracy program is the centerpiece of this progress.
We eliminate barriers to participation by providing access to the resources New Yorkers need to vote or run for office and amplify the voices of small donors with New York City’s small donor democracy program.

We are dedicated to making New York City’s local democracy more open, transparent, and equitable. You would be working with a team that is mission-driven and committed to continuous improvement.

The Public Affairs division promotes the agency’s key role in equipping all candidates and voters to power a fairer and more open democracy in New York City. We engage New Yorkers, inform them about elections, and boost their civic participation in the democratic process. Within Public Affairs, the Product Management and Operations unit is responsible for maintaining the division’s work plan and project management of the agency’s direct-to-voter communications, including our websites, citywide advertising campaigns, and the Voter Guide posted online and mailed to over 5 million registered voters.

Reporting to the Director of Product Management and Operations and coordinating closely with other units, the Digital Operations Specialist will be responsible for content management and maintenance of the agency’s digital properties. The ideal candidate will be an enthusiastic, digitally savvy, and creative problem-solver with a positive, can-do attitude, who takes pride in delivering a quality product on time and has a passion for building an engaging digital experience for our users: New York City voters, candidates, press, and other stakeholders. This role will support the Public Affairs division in achieving its strategic goal of making election information accessible and relevant. Responsibilities include, but are not limited to, the following:
-Maintain the core functionality of the agency’s various digital platforms, including account maintenance. Review existing functionality and recommend and assist in the implementation of improvements.
-Collaborate with the Technology unit and external development vendors on enhancements to the agency’s website framework as needed to support content, such as new templates, views, and other functionality.
-Publish digital content and distribute materials via digital delivery platforms. Propose and perform QA testing processes to ensure the accuracy of digital assets, confirming that copy, design, links, and other digital materials are rendered accurately.
-Collaborate with stakeholders and the Marketing and Digital Communications unit to update content on all agency digital platforms and improve the user’s experience.
-Collaborate with the Language Access team to integrate website translations and related localization software.
-Collaborate with Policy and Research unit to produce data visualizations using Tableau or similar tools.
-Collaborate with internal teams to identify CRM business requirements and workflows for achieving key objectives. Maintain target audience CRM data, dashboards, and integrations between digital platforms.
-Collaborate and coordinate with stakeholders to conduct and record live-stream meetings that include interpretation, ASL, and CART services as needed.
-Facilitate digital accessibility reviews and updates in partnership with developers and accessibility experts, including the Mayor’s Office for People with Disabilities.
-Compile and report website analytics and propose and implement ways for search engine optimization improvements.
-Serve as subject matter expert for all website content and related processes. Document and train colleagues on content entry procedures and best practices.

Essential Skills

-Expertise working with content management systems; expertise in Umbraco is a plus.
-Proficiency in properly structured HTML, CSS, and modern website content coding standards and best practices.
-Excellent communication and organizational skills; meticulous attention to detail.
-Understanding of and experience with UX and mobile-first design principles.
-Experience with SEO principles and best practices, utilizing Google Analytics or similar tools to evaluate traffic and recommend improvements to content or site architecture.
-Expertise working with customer relationship management systems; expertise in Salesforce a plus.

Preferred Qualifications
-5+ years’ experience managing a website using Content Management Systems, with hands-on responsibility for creating, editing, posting, and updating content (text and graphics).
-Experience collaborating and communicating with design and engineering teams and vendors.
-Experience creating and updating email templates using HTML and CSS.
-Demonstrated experience prioritizing and managing requests and workload to deliver high-quality projects on time.
-Basic photo and graphics editing skills (sizing, resolution, file format), including experience with Adobe Creative Suite.

Additional Information

The City of New York provides generous medical benefits (including dental and vision through respective unions or funds), retirement, tuition reimbursement, and additional ancillary benefits. CFB offers a flexible and hybrid work schedule, opportunities for career development, learning & development (leadership training, coaching), wellness programs, and much more!

The CFB is an equal opportunity employer firmly committed to diversity. All individuals are encouraged to apply. If you anticipate needing any type of reasonable accommodation to apply for an employment opportunity, please contact access@nyccfb.info or (212) 409-1800.

How to Apply

All applicants must apply through NYC Government Jobs | Explore Careers | City of New York (https://cityjobs.nyc.gov/)

-Please search and apply to the job ID number listed above.
-Resume and cover letter are required for consideration.
-Note that only applicants under consideration will be contacted.

For more information on careers with the NYC Campaign Finance Board visit our website at https://www.nyccfb.info/ to access the full listing of job opportunities and to learn more about our agency.

Minimum Qualifications

1.A bachelor’s degree from an accredited college including or supplemented by at least twelve semester credits (or the equivalent of twelve semester credits) in accounting, auditing, business or public administration, computer science, economics, finance, statistics, graphic design, personnel or human resources administration, user experience design, or a closely related area of study and one year of satisfactory full-time experience in accounting, auditing (including compliance or investigative auditing), business or public administration, business analysis, computer science, database administration, economics, finance, fiscal or economic management or research, statistics, graphic design, personnel or human resources administration, user experience design, or a closely related field; or
2.A four-year high school diploma or its educational equivalent and five years of experience as described in “1” above; or
3.Education and/or experience equivalent to “1” above.

Public Service Loan Forgiveness


As a prospective employee of the City of New York, you may be eligible for federal loan forgiveness programs and state repayment assistance programs. For more information, please visit the U.S. Department of Education’s website at https://studentaid.gov/pslf/.

Residency Requirement


New York City residency is generally required within 90 days of appointment. However, City Employees in certain titles who have worked for the City for 2 continuous years may also be eligible to reside in Nassau, Suffolk, Putnam, Westchester, Rockland, or Orange County. To determine if the residency requirement applies to you, please discuss with the agency representative at the time of interview.

Additional Information

The City of New York is an inclusive equal opportunity employer committed to recruiting and retaining a diverse workforce and providing a work environment that is free from discrimination and harassment based upon any legally protected status or protected characteristic, including but not limited to an individual's sex, race, color, ethnicity, national origin, age, religion, disability, sexual orientation, veteran status, gender identity, or pregnancy.