External Communications Director, Corporate Brand
Job Description:
The Purpose of Your Role
As an external communications director on Fidelity’s corporate brand team, you are responsible for managing the creation and execution of a sustained public relations/external communications strategy aimed at enhancing Fidelity’s brand as a good corporate citizen, as it supports and uplifts the communities it serves. You will work across Fidelity, including with the business unit and marketing teams, to organize enterprise-wide and multi-channel opportunities, including the development of news and content that will positively influence external stakeholders’ perception of the brand. You also will work closely with Fidelity’s public relations agency, leveraging their creative and content expertise and maximizing their media relationships.
The Expertise We’re Looking For
- Bachelor’s degree
- 12+ years’ experience as an external communications professional
- Media relations, marketing, content, and social media experience required
- Corporate citizenship and/or corporate reputation management-focused public relations experience preferred
- Public relations agency experience preferred
The Skills You Bring
- You’re a media relations and content expert, who draws upon broad experience promoting social and community impact to influence external audiences.
- You are very strong media strategist and bring with you strong national, regional, and philanthropic media relationships.
- You have reputation expertise, successfully telling positive stories for brands, while safely protecting the brand’s reputation, even in challenging news cycles and environments.
- You are a skilled storyteller with a keen sense of how to create news that will increase how much a brand is perceived as a good corporate citizen, making an impact on customers and communities.
- You’re a creative writer and have multi-channel, integrated marketing skillsets, as well as the capability to collaborate across teams.
The Value You Deliver
- Developing strong national and regional media relationships on behalf of the brand.
- Collaborating across teams to help others elevate their social impact, community impact and talent work, ultimately supporting and driving one corporate citizenship story for the firm.
- Functioning as a project manager capable of managing multiple and simultaneous projects, ensuring that all efforts meet Fidelity’s high standards in the areas of accuracy, ethics, legal and compliance.
- Being part of an integrated team across Fidelity’s Corporate Affairs organization.
How Your Work Impacts the Organization
Fidelity is uniquely positioned to extend its commitments to financial well-being to the communities we serve. The company does this by providing information and resources that empower individuals and families to make decisions that can help them reach their most important financial goals. As an external communications director, you are creating and executing public relations strategies aimed at enhancing Fidelity’s brand among key external stakeholders, including customers, communities, and prospective talent. You are also playing a key role in protecting Fidelity’s brand and reputation, while further positioning the company as a place to do business and build a great career.
The base salary range for this position is $85,000-$144,000 per year.Placement in the range will vary based on job responsibilities and scope, geographic location, candidate’s relevant experience, and other factors.
Base salary is only part of the total compensation package. Depending on the position and eligibility requirements, the offer package may also include bonus or other variable compensation.
We offer a wide range of benefits to meet your evolving needs and help you live your best life at work and at home. These benefits include comprehensive health care coverage and emotional well-being support, market-leading retirement, generous paid time off and parental leave, charitable giving employee match program, and educational assistance including student loan repayment, tuition reimbursement, and learning resources to develop your career. Note, the application window closes when the position is filled or unposted.
Please be advised that Fidelity’s business is governed by the provisions of the Securities Exchange Act of 1934, the Investment Advisers Act of 1940, the Investment Company Act of 1940, ERISA, numerous state laws governing securities, investment and retirement-related financial activities and the rules and regulations of numerous self-regulatory organizations, including FINRA, among others. Those laws and regulations may restrict Fidelity from hiring and/or associating with individuals with certain Criminal Histories.
Fidelity’s hybrid working model blends the best of both onsite and offsite work experiences. Working onsite is important for our business strategy and our culture. We also value the benefits that working offsite offers associates. Most hybrid roles require associates to work onsite every other week (all business days, M-F) in a Fidelity office.